Wednesday, October 12, 2011

Waxing on Gonzo



The second annual Gonzo Fest will include musical performances from some great locals as well as some notable touring bands, including The Whigs, Fresh Millions and David Wax Museum. The latter, a Boston-based group receiving acclaim for their third album, Everything Is Saved, answered a few questions.

LEO:
Are you a Hunter Thompson fan?

Greg Glassman:
We’re very curious and excited about being a part of Gonzo Fest. We appreciate anyone who has a distinct, original and humorous take on the follies of mankind, and Hunter S. Thompson surely embodied this.

LEO: You’re Americana, folk, Mexican-American, indie rock ... who are you, anyway? Is Calexico threatened by you?

GG: I believe the most common press label being applied these days is “Mexo-Americana,” and that’s fine with us. Like most musicians, we have too many influences to name, but given the instrumentation, chord and rhythm structures, and harmony vocals, “Mexo-Americana” distills us down to a style that someone new to our music can relate to. We are all big fans of Calexico, and they are near the top of the list for bands we would love to tour with. We met some of them at the Green River Festival a few summers ago and enjoyed showing them the son jarocho instruments we play.

LEO: You made the NPR Listeners’ Poll list of the best music of 2011 so far. Who’s on your version of that list?

GG: In no particular order, we’ve been spinning new records from these bands lately: Yellowbirds, In One Wind, tUnE-yArDs, Gillian Welch, Cuddle Magic, Jessica Lea Mayfield.

LEO: You have some birds on your merchandising. Have you heard the phrase “Put a bird on it” yet?

GG: (laughs) Honestly, no, we hadn’t heard that, but that makes sense. Who doesn’t like birds? Our connection with birds comes from a traditional son jarocho song we play called “El Pajaro Carpintero,” or “Carpenter Bird.” A friend of the band is an amazing woodblock print artist and has hand-carved many images for us, including the cover of our first album.

LEO: Why should the good, hard-working people of Louisville be excited about you? (Don’t feel obligated to mention My Morning Jacket or bourbon.)

GG: Well, we’re good, hard-working people, too, so we’ll have that in common to start. We’ve never played Louisville before, so we’d love to show your town a good time, and vice-versa. If nothing else, come see Suz beat the hell out of a donkey jawbone.

David Wax Museum plays Saturday at 5 p.m. at the Monkey Wrench. For more info, go to www.davidwaxmuseum.com.

c. 2011 LEO Weekly

The Tea Total Package

Hillbilly Tea expands to meet customer demands



The best type of success is doing something unlikely and making it work, against the odds and what most might call common sense. One example would be Hillbilly Tea, the downtown eatery and gourmet tea specialist that opened last year.

When tea business veteran Karter Louis and his partner, Arpi Lengyel, decided to open the cozy spot for a lunch-only crowd, the hidden gem, located on a side street near the KFC Yum Center, immediately outgrew its initial design.

“Since we opened, week one, we reached capacity. We got pretty popular pretty fast — that, we did not anticipate,” says Louis, a Louisville native who also has worked on other restaurant concepts in larger cities. “A lot of our customers are not necessarily just people downtown … We took off really fast, but then it died down a little bit. Comments from people were like, ‘Oh, we didn’t think we could get in.’ We don’t want to convey that to people.

“I think if you own a large restaurant, people perceive a wait as OK. But when they see everything when they walk in the door, it’s a bit more daunting. We knew immediately that we wanted to expand, let guests come who wanted to experience the concept.”

But Hillbilly Tea had a second issue to resolve, as well.

“The No. 1 thing that some of our customers requested when we asked ‘What can we do to improve?’ was ‘Get alcohol,’” Louis laughs. “The size that we were before, we could not get a liquor license because we were too small. Certainly, growing does help us with that.”

Louis initially wanted to open a small, low-pressure spot that would pay tribute to tea first, and also to his roots, with what he describes as “good, wholesome food.”

“For me, tea has become a way of life, and I’ve put a lot into it, in terms of my career, and it resonates with me, certainly, and it’s amazing that I come home to Louisville and I say, ‘OK, I’ve done all these fancy tea places; this is my expression of tea … is it stupid?’” Louis says. “‘Or do people really get it?’”

After spending 20-something years in bigger cities, Louis wanted to return to Louisville, but says, “I still needed to have something to do for a livelihood. I told (partner Lengyel) that we would open up downtown, that we would be a lunch place open from 11 a.m. to 5 p.m., and we would be off on weekends. Now we open up at 8 o’clock in the morning, and we close at 9 p.m. — as soon as we get alcohol, we’ll close beyond that — and we’re open seven days a week, so it’s clearly not that. But it’s OK, it’s a good thing.”

Now expanding to the second floor, Hillbilly Tea soon hopes to introduce a liquor program that will include tea-infused vodkas, boutique wines, bourbon and a few local beers.

They also plan to incorporate another regional treasure. “We’re very excited about moonshine. There’s only two companies in the United States that are approved to sell moonshine; one of them is a company called Moonshine, from Tennessee. We’ll probably do some infusing with the moonshine, as well.”

For this, patrons can thank the heavy drinkers of Louisville, as well as downtown’s conventioneers. “I feel like a lot of people think we don’t want to serve alcohol, but that wasn’t the deal,” Louis says. “It was just that we didn’t plan on it; we just thought we’d be open for lunch. Last fall was when we started opening for dinner, and all those convention people would come and we’d have tables of six and eight convention people … they would say, ‘Where’s the alcohol?’ and get up and leave. That was very painful,” Louis says with a bittersweet chuckle.

“Instantly, I begged our landlord to let us go upstairs, and that took a long time. That space has never been used for anything other than storage in 80 years. There was a lot of infrastructure stuff that had to go on here. I think people thought it was going to be a matter of just coming upstairs and painting,” he laughs, “but it actually was a lot of work.”

Now the time has come for Louis’ little tea retreat to become a Louisville nightlife fixture.

“It’s been a blast. I didn’t really know what to expect, coming home to Louisville … They say you don’t make it till you make it at home. The success of Hillbilly Tea is the cherry on top of all the things that I’ve done.”

photo by Ron Jasin

c. 2011 LEO Weekly